Prelaunch engagement

Shaping markets from phase II to launch and beyond

From the earliest stages of development, we help companies and brands identify the unmet needs in their marketplace and develop strategies to direct and shape the environment to support commercial success at launch.

We use established processes to help our clients understand the real dynamics in the current market in order to spot the gaps and opportunities for their new healthcare product. We work with you and your team to identify key influencers amongst both professionals and patients, and help initiate the creation of long-term, high-value relationships.

We develop compelling content to tell your story and seed it amongst your target audiences, driving ongoing distribution using events, on-line communities and peer-to-peer networks.

Our pre-launch services include:

  • Competitive audit
  • Advisory boards
  • Key influencer identification
  • Non-promotional professional education
  • Events and meetings
  • Disease awareness campaigns
  • Thought-leadership videos
  • Peer-to-peer medical education
  • Disease management platforms
  • Internal medical education campaigns and platforms


We'd love to work with you

Contact Us

16-17 Little Portland Street

+44 (0)20 7291 5070


8 Cross Street, Level 28
PWC Building
Singapore, 048424

+44 (0)20 7291 5070

Suffolk Coast

Basepoint Unit 12a
The Havens
Ransomes Euro Park
Ipswich, IP3 9BF

T. +44 (0)1473 722 794

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