The Brandcast Health and Patient Power team flew out to the fashion capital of Milan in June to capture the latest breaking data from European Hematology Association annual meeting. EHA is Europe’s biggest haemonc event, with over 10,000 clinicians and researchers from all around the world, sharing information and latest advancements in the treatment of blood- related cancers. A full filming schedule capturing some of the world experts updating us about the latest developments for patients in CLL, NHL, myeloma, MDS, mantle cell lymphoma, CML and MPNs. www.patientpower.eu
Milan was very hot that week. After escaping 3 days of the air-conditioned congress centre to the balmy city centre, we treated ourselves to some delicious Italian cuisine and vino rosso before our flight home. Next stop Madrid for ESMO! See you there.