Is search an important part of your digital marketing mix?

Written by Victoria Louise Crump-Haill – Digital Strategist/Account Director‏

We are now a week away from the PM Society Digital Media Awards – the showcase event for agencies working in the Pharma Sector.  The eyes of the world will be watching to see who wins what and in which categories (well almost). I always find these events fascinating to observe and we are up for an award again this year in the multi-channel category for our work on The Portland Hospital and therefore have a vested interest.

So I thought I’d undertake some research, to find out which agencies and pharma companies we were up against – Google Search I thought would be the best place to start.

Search term: PM Society Digital Media Awards

Search engine: Google

Results: see below

 

Fascinating results I thought. I wish there was a category for SEO.

Author:Stephen Dunn

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